April 30, 2021
Good Morning.
Today’s roundup:
1) YouTube expands sponsorship opportunities through YouTube select.
From record-breaking music video releases to never-before-seen conversations with celebrities, YouTube has become the virtual stage for the world’s biggest cultural moments. The top 10 videos from 2020 — reaching a total of 356 million collective views — brought the world together to game, to laugh, to share some good news and so much more.
2) That Facebook Messenger update could be a phishing scam.
3) Zoom update delivers more emoji reactions and new annotation features.
4) Google issues Chrome update patching seven security vulnerabilities.
5) How to make ‘Buy Online, Pick Up in Store’ (BOPUS) work for your digital brand.
6) Australian gen Zs are unsatisfied with their e-commerce experience.
7) Google is adding a price-tracking tool to Chrome for Android.
8) How to sell like-new items on Amazon renewed.
9) Diagnosing a traffic drop? Just breathe!
10) Website builder Wix has a clever new trick up its sleeve, the first of many new Wix apps.
11) How to split test subject lines like a newsletter with 2.5 million subscribers.
12) FBI used facial recognition to identify a Capitol rioter from his girlfriend’s Instagram posts.
13) Eye-catching email banner designs: tips, examples & tools.
14) How to do a SWOT analysis (with examples).
15) Best practices for LinkedIn stories with examples from top-performing brands.
16) Grocery and food delivery apps were among the fastest-growing app categories in 2020.
17) Long Tail SEO in 2021: How you can have it all or die trying.
18) How creative automation can plug the content gap and leave time to create.
19) How to drive more conversions (in less time) with Facebook dynamic ads.
20) Pub and weather app downloads spike as lockdowns end in UK.
More insights to explore…
71 up-to-date YouTube statistics for your marketing strategy in 2021.
List of 30 blogging and content marketing growth hacks for traffic.
Experiment: Do photos with people perform better on Instagram?
How to use segments in Google Analytics: 5 examples of quick insights using custom segments.
Have an awesome weekend!
— Itay Paz
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