What does SERPs Stand For?
Source: What does SERPs Stand For? Google SERP
SERPs Stands for Search Engine Results Pages, are what Google is showing on the user’s browser in a response to search queries, including both paid ads and organic results.
Why is SERPs important?
SERP (Search Engine Results Page) is unique for each search query based upon the keywords and phrases used for the search. SERP is important because the higher website appears within the SERPs, the likelihood of getting more website visitors.