How to Start a Podcast in Only 14 Days?
As everywhere around you, business owners, marketers and entrepreneurs are launching podcasts and while it seems to be challenging to start a podcast, the reality shows it is not complicated at al.
Between the sound equipment, hosting options, learning to edit, and everything else that goes into starting a podcast, the very concept can be overwhelming. But, I’ll let you in on a little secret: It isn’t that difficult to start a podcast.
In fact, you can get one up and running in about two weeks. In this post, I’ll outline exactly how to do that.
The order of my steps might look a little wonky to you. That’s because if you’re going to start a podcast in two weeks, actions you may typically hold off on need to occur earlier because they take longer to complete.
By no means should any of these tasks be completed in a day. The day simply indicates when you should kick off each step.
While this timeline is here to give you an idea of how to prioritize your work, you needn’t follow it to the letter. If you’re working with a team, some of these steps can happen simultaneously.
For instance, you can have your creative department working on your artwork while editorial hashes out the content calendar and you reach out to potential guests.
Why Start a Podcast?
According to Edison Research, the number of monthly podcast listeners in the U.S. grew by 17 million people from 2018 to 2019. And the number of podcast listeners is expected to increase by 20 million each year, passing 160 million by 2023.
Suppose you’re looking for a new avenue to build revenue, raise awareness, or improve conversions. In that case, podcasting may just be the way to do it—particularly if you’re trying to reach a younger audience. In 2020, according to Statista, almost 50% of podcast listeners were between the ages of 12 and 25, and 40% were between 25 and 54.
14 Days Plan to Start a Podcast
Day 1: Do Your Research on Radio and Podcasting to Find Podcast Ideas
Day 2: Research and Purchase the Right Podcasting Equipment
Day 3: Determine Your Podcast Content Goals
Day 4: Identify Your Podcast Audience
Day 5: Choose Your Podcast Format
Day 6: Begin Choosing Your Concept
Day 7: Start Researching a Name
Day 8: Begin Design of Your Podcast’s Thumbnail Artwork
Day 9: Create Your Content Calendar
Day 10: Write Your Podcast Script and Find Your Music
Days 11: Record Your Podcast
Days 12 and 13: Get to Editing
Day 14: Post and Promote Your Podcast Including Using the Digital Marketing Podcasts directory
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