VIDEO MARKETING

Best Free Video Editing Software Programs

Good video editing software can help you showcase your products from every angle by producing professional promos for platforms like Instagram, Facebook, YouTube, or anywhere else you share brand videos. There are a number of easy-to-use free video editing programs that can help you stand out from your competition.

Well-produced product videos are a more engaging form of content marketing than photographs alone and can reduce a customer’s hesitation in making a purchase. In fact, according to online publication Small Business Trends, ecommerce product videos can increase conversion rates by up to 144%.

Below, we’ve compiled a list of the best free video editing software from around the web, as well as a few with affordable paid versions. Each entrepreneur has their own specific needs, so we’ve run down some of the most useful features of each tool.

Best free video editing software for desktop

There’s a lot of desktop-based editing software available for businesses looking to create promotional videos. The biggest advantage of free video editing software for desktops is that they tend to have more features than most mobile video editing apps.

If you’re looking to edit your promotional videos on a budget, check out our list of free video editing software you can use to edit long-form content for YouTube, your ecommerce site, or a variety of other platforms:

Best Free Video Editing Software Programs

1) OpenShot

2) VSDC Free Video Editor

3) Movie Maker 10

4) Lightworks

5) Shotcut

6) Blender

7) HitFilm Express

8) DaVinci Resolve 16

9) VideoPad

10) iMovie

11) Quik