Morning Dough
To: Dough Readers

LINKEDIN MARKETING

How to Choose The Right Keywords For Your LinkedIn Profile

Source: kimgarst

Your LinkedIn profile is the hub of your LinkedIn and a potential access gate to new leads.

Before you can start getting leads and sales from LinkedIn, you’ll want to make sure your profile is optimized for Search – so the people who want and need to find you, can!

But what if no one is finding it or visiting it?

This is where optimizing your profile with the right keywords can make all the difference.

No idea how to find the best keywords to use in your LinkedIn profile? Or where to put them, once you’ve found them?

But before we answer these questions, it’s important to get a basic understanding of how Search works on LinkedIn.

How Does LinkedIn Search Work?

When people on LinkedIn want to find you or someone with your skills or job title, they’ll start by entering specific words or phrases into the LinkedIn search bar.

Once they finish typing and hit the magnifying glass icon, they’ll see a number of search results they can choose from.

Read more here.

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