November 27, 2023
Good morning.
AI Tools
Today’s roundup:
1) ‘Huge egos are in play’: behind the firing and rehiring of OpenAI’s Sam Altman.
2) Major Advertisers Pull Out of X, Which Could Spark a Bigger Shift Away From the App.
3) Google Ads Business Name & Logo Account-Level Automated Assets Live.
Google has now added the business logo and business name details to the account-level automated assets within Google Ads. We knew this was being tested back in April and now it seems to be rolling out to advertisers.
4) LinkedIn Shares New Insights Into Engagement With Collaborative Articles.
5) Anthropic Introduces Claude 2.1 With 200K Context Window.
6) Microsoft Advertising shares holiday season marketing playbook.
7) Amazon aims to provide free AI skills training to 2 million people by 2025 with its new ‘AI Ready’ commitment.
8) YouTube Steps up Its Fight Against Ad Blockers With Load Delays.
9) Instagram Will Now Enable All Users to Download Publicly Posted Reels Clips.
10) Google Ads Performance Max Products With Brand & Custom Labels.
11) Google Search Ask A Doctor PAA.
12) Google: Follower Count Is Not A Google Search Ranking Factor.
More insights to explore…
Google’s 2023 Search quality rater guidelines update: Here’s what changed.
One-On-One With DuckDuckGo: Inside The Private Search Alternative.
How to Improve the Conversion Rate of Your E-commerce Site: 13 Strategies for Online Success.
Have an awesome week!
— Itay Paz
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