ONLINE ADVERTISING
What Is Pay Per Sale (PPS)
Pay-per-sale (PPS) is a performance based online advertising model used to drive traffic to websites, in which an advertiser pays a publisher only when a user is making a purchase generating revenues for the business.
What is Pay-Per-Sale Advertising?
Pay-per-sale advertising is an online advertising model in which advertisers pay each time a user that clicked on one of their online ads they generate a sale from this user. For example, paying for a car sold from a click on the ads, there is an advertising commission payout for this sale.
How does Pay Per Sale Work?
Pay-per-sale, a model of performance-based marketing in which advertisers pay a sale fee each time a user clicks on their ads is generating a sale generating revenues for the company. Essentially, it’s a way of acquiring new customers to a business, paying only when a visitor is converted to a paying customer, paying money of revenues generated for the business.