July 12, 2022

TOGETHER WITH

Good morning.

Today’s roundup:

1) TikTok tests Shop tab to expand mCommerce options.

2) 45% say diversity is key factor for using in-game ads.

3) Google Highly Rated by Users Search Carousel.

Google is testing a new carousel in the mobile search results named “Highly rated by users.” This will show product results that have, um, high ratings from user reviews.

4) Meta: Your starter pack to mastering audiences in Ads Manager.

5) Google: Update to Abortion certification and disclosures policy (July 2022).

6) Reminder: Don’t Markup 3rd Party Reviews with Structured Data.

7) Search News Buzz Video Recap: Google Ranking Update, Twitter Nofollows, More on Links, Google Features Come & Go and PPC News.

8) Google’s Interesting Finds SERP Feature Goes Missing from The Search Results – Maybe It Wasn’t Interesting to Users Anymore.

9) Pinterest Launches Pin Ads in Argentina, Colombia and Chile.

10) PSA: Google Course Rich Results Require At Least Three Courses.

11) Digital marketing ranks in the top 3 hottest skills Americans are learning in 2022.

12) Google Search Console Insights now supports Google Analytics 4.

 

More insights to explore…

Why you should invest in branded keywords even if your company ranks #1 on Google.

“Net-zero by 2025”: Pressure builds on publishers to prove sustainability or lose ad buyers.

Searchmetrics CEO: ‘organic search doesn’t get the attention it deserves’.

 

Have an awesome day!
— Itay Paz

 

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