August 7, 2023

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DMIEXPO November 5-6, 2023 in TEL-AVIV

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Good morning.

Today’s roundup:

1) Google Ads Changes Trademark Policy, Puts More Accountability On Brands.

2) Amazon’s online advertising unit just brought in over $10 billion in the second quarter.

3) Google Search Generative Experience AI-Generated Answers Gain Videos.

Google is also adding videos to its Search Generative Experience AI-generated answer section. So now when Google thinks a video is helpful to answer the question, Google may embed a playable video directly in the answer.

4) 6 Generative AI Features Reportedly Coming To Instagram.

5) Twitter aka X changes ad labels, makes promoted tweets less obvious.

6) YouTube Shorts launches six new features to improve content creation.

7) Google’s John Mueller On When To Worry About Keyword Stuffing.

8) New Google Analytics 4 features for better App campaign performance.

9) Meta to Ask EU Users’ Consent to Share Data for Targeted Ads.

10) Never mind, tweets should be called posts now.

11) Pinterest Reports Slowing User Growth in Q2, More Engagement Among Younger Audiences.

12) AdRoll & WooCommerce Partner To Offer Unified Marketing Solution.

 

More insights to explore…

The Impact of AI On Jobs: An Interview With Dr. Craig Froehle.

Advertisers spent more heavily for Amazon Prime Day — here’s what the numbers say.

Wix Studio Offers Freelancers & Agencies Way To Scale Business.

 

Have an awesome week!
— Itay Paz

 

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