September 7, 2023

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Good morning.

Today’s roundup:

1) Bing Chat Third-Party Plugins In The Wild.

2) Threads starts testing search feature in Australia and New Zealand.

3) Google Ads One-Click Target ROAS Shopping Campaigns Setting.

Google Ads is deprecating Shopping campaigns using Enhanced CPC starting in early October 2023. Google said any Shopping campaigns using Enhanced CPC should consider trying the one-click Target ROAS experiments for Shopping you can find in your campaign settings.

4) X will allow political ads again and hire for safety and election teams ahead of 2024 elections.

5) Google’s Experimental Feature Makes Webpages Faster.

6) New Report Provides Insights Into How to Drive Customer Loyalty Amid Connective Shifts.

7) TikTok Outlines Enhanced Transparency Measures, in Compliance With EU DSA Regulations.

8) Google Updates PageSpeed Insights With Lighthouse 11.

9) YouTube Now Allows Creators to Remove Community Guideline Strikes.

10) Reddit Expands Machine Learning Tools To Help Advertisers Find Relevant Keywords.

11) Google: Word Location In URLs Does Not Matter For SEO.

12) Google Tests Google Shopping Label On Search Result Snippets.

More insights to explore…

Majority of Gen Z teens watch YouTube ads – almost half can recall campaigns (pdf).

Meta Launches Updated WhatsApp for Mac App, With Improved Video Calling Features.

The Weekly Listen: The rise and stall of Threads, streamflation, and just how significant is TikTok compared with its competitors?

 
Have an awesome day!
— Itay Paz
 
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