February 1, 2021

TOGETHER WITH
Good Morning.
I am inviting you to join our fast-growing, professional digital marketing LinkedIn Group.
Today’s roundup:
1) Gambling apps are coming to Google’s Play Store in the US and 14 other countries.
An upcoming change to Google’s Play Store policies will allow gambling and betting Android apps that use real money in 15 more countries, including the US.
The new rules will be applied starting on March 1st, and they’ll permit gambling apps in Australia, Belgium, Canada, Colombia, Denmark, Finland, Germany, Japan, Mexico, New Zealand, Norway, Romania, Spain, Sweden, and the United States. Of course, each country will have its own limitations on what kind of online gambling is legal, with some countries allowing online casinos, sports betting, lotteries, and daily fantasy sports, and some being more restrictive.
2) Google Australia adds notice to search results about news links law.
3) Walmart taps trade desk as retail media heats up.
4) Smaller Google Search Ranking Algorithm update on January 27th
5) Preparing our partners for Apple’s iOS 14 policy updates.
6) Pirated themes and plugins are the most widespread threat to WordPress sites.
7) Google ranks webpages, not websites: it’s a simple phrase that answers so many questions about SEO, yet stirs up a lot of discussion and debate.
8) Testing clips on YouTube (Sneak Peek).
9) Start the year with new video measurement and reporting features.
10) Printing work documents at home could land you with a GDPR fine.
11) How to use TikTok for ecommerce marketing.
12) Google warns against using Web Stories teasers.
13) 5 ways to win over customers with Twitter customer care.
14) Where to start with digital marketing? Do these 10 things first.
15) Eight simple steps to write epic product descriptions that boost conversions.
16) 5 Underused video ideas to generate leads.
17) 4 Link building campaign tips that work.
18) Lego teams with Universal Music Group for TikTok-like kids app.
19) Three tools to innovate your content marketing strategy.
20) 13 Stunning examples of social proof that elevate trust.
Have an awesome week!
— Itay Paz
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