Discover how to get more YouTube subscribers and take your YouTube channel to the next level using these 8 best tactics to get more YouTube subscribers from YouTube 1 billion active viewers.
As the owner of a YouTube channel, capturing some of those viewers is how you grow your audience for the long term.
But getting views on YouTube isn’t enough. You want to learn how to get YouTube subscribers who will watch, share, and engage with your videos as you continue to create more over time.
Why are YouTube Subscribers Important?
YouTube subscribers are important because they’ve elected to see your videos in their feed. These are loyal viewers—the people who ultimately will share and spread the word about your videos and help you continue to grow your subscriber base.
When someone subscribes to your YouTube channel, they’ll see your recently published videos in their main feed every time they log in. And if they choose, they can also receive notifications each time you publish a new video.
Think of YouTube subscribers like you would Facebook likes, email subscribers, or Instagram followers: these users are choosing to prioritize your content over other content available on that platform. It’s another place to nurture existing connections and build new ones.
Why Consistency is Important to Getting More YouTube Subscribers?
The key to any successful YouTube channel—the key to building an audience anywhere, really—is consistency.
Not only do you need a recurring theme across your channel’s content (like the format, the subject matter, or the niche you’re speaking to), you also need to communicate what that is to viewers. You need to build a brand for your YouTube channel.
Viewers don’t have time to figure you out and what you’re about. And when you think about it, people don’t subscribe because of the video they just watched but because of the expectation of more content like it in the future.
Even massive YouTubers that don’t seem to have a specific “thing,” like PewDiePie and Casey Neistat, needed to have a consistent brand of video content before they could branch out and thrive on their personality alone.
So, especially when you’re starting out, decide what the premise of your channel is—what your promise is—and communicate it at a glance. This is especially important if you want the YouTube algorithm to recommend your content.
It’s also important to pay attention to your YouTube analytics over time. As much as best practices provide guidance and direction when starting out with your own channel, once you gain traction, you’ll want to use your own metrics and benchmarks as well.
How to Get More YouTube Subscribers?
You can get more subscribers for your YouTube channel by employing some of the same tactics that many professional YouTubers use:
1) Create a channel trailer.
2) Come up with a pitch.
3) Design eye-popping video thumbnails.
4) Collaborate with other YouTubers with similar audiences.
5) Cover the hype, but don’t try to create it every time.