August 30, 2021
Good morning.
Today’s roundup:
1) Critical WordPress plugin bug puts thousands of sites in danger.
2) Spammy websites beware – Google’s link spam update is now live.
3) US PC market grows 17% in Q2 2021 as notebook popularity booms.
The US PC market continued its expansion in Q2 2021, growing 17% thanks to a total shipment volume of 36.8 million units, according to analysts at Canalys.
Notebooks and desktops led the way with a growth in shipments of 27% and 23% respectively compared to last year. Tablet shipments were down 1% in Q2.
HP was the leading company in the US, delivering more than 8 million devices to customers and dominating the Chromebook sector with a 42% market share. Apple suffered a 3% decline in devices shipped but still held on to the second place slot behind HP.
4) Permission.io partners with Google’s Cloud Marketplace for blockchain transactions and token earning.
5) Update Google Chrome now to protect yourself from these severe vulnerabilities,
6) Time to scrub your email list: Preparing for iOS 15.
7) Google News Showcase launches in Colombia.
8) Twitter publishes new Twitter Ads checklist to help guide your approach.
9) Linktree partners with PayPal to allow direct payments.
10) Joe Rogan, confined to Spotify, is losing influence.
11) Google Shopping bug leads to huge impression declines.
12) The ending of third-party cookies: Advances in ad tech.
13) Google made 12.5 changes to search each day in 2020.
14) Messenger celebrates its 10th anniversary with new features and a plan to become the ‘connective tissue’ for real-time experiences.
15) How to identify sectors that still show growth prospects.
16) How Monday.com increased page rankings for 49% of content.
17) Why community could be the next big thing in marketing.
18) Instagram rolls out ad feature to the shops tab globally.
19) How to create a psychology-driven organic marketing funnel.
20) Publishers know they must prepare for the cookieless future: Here’s how to do it.
More insights to explore…
How to improve Google Shopping Ads ROAS with priority bidding.
How to create the best about us pages.
How to go live on TikTok with or without 1,000 followers.
10 Ecommerce marketing strategies & tactics to improve sales.
Have an awesome week!
— Itay Paz
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