February 3, 2022
TOGETHER WITH
Good morning.
Today’s roundup:
1) YouTube Shorts have amassed over 5 trillion views in under 2 years.
2) Business Name “Keyword Near Me” Might Not Be a Great Idea.
3) Video to surpass half of programmatic display ad spending for the first time in US.
As video ad spending continues to expand, its share of total programmatic ad dollars will grow. This year, video will account for more than half of all programmatic display ad spending for the first time.
4) LinkedIn Launches New Promotional Campaign Focused on the Evolving Professional Environment.
5) TikTok Faces Creator Backlash Over Flawed Payment Models.
6) YouTube CEO hints at potential NFT features.
7) tCPA may not be going away (yet), but it should: Why it’s time to embrace value-based bidding.
8) Twitter Reports a Jump in Government Removal Requests in Latest Transparency Report.
9) Google Confirms Testing Emojis in Some Search Ads (Update: They Are Favicons).
10) Reddit tests allowing users to set any NFT as their profile picture, similar to Twitter.
11) TikTok Launches ‘Instant Pages’ Ad Display Option to Improve Load Times and Response for Promotions.
12) Shopify: Brand Building Best Practices: Statistics, Trends & Strategy.
13) 67% Of Google Searches Have Duplicate Top Stories & Web Results URLs; Newzdash.
More insights to explore…
50+ TikTok Statistics to Boost Your Brand in 2022.
How marketers can use weather data as a strategic tailwind.
Have an awesome day!
— Itay Paz
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Itay PazFounder & CEO
Morning Dough
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