March 22, 2022
Good morning.
Today’s roundup:
1) Lawsuit claims Google’s ‘Order Online’ button directs customers away from restaurants’ sites.
2) Google: Hreflang Does Not Give You a Ranking Boost.
3) Twitter tests e-commerce waters with new feature for in-app purchases.
Experimental Twitter Shops lets brands display up to 50 items which users can buy
A new Twitter feature would put the company in competition with social e-commerce giants like TikTok and Instagram. Called Twitter Shops, the experimental feature lets brands who create a shop can curate up to 50 items to include, which Twitter users can then buy via an in-app browser from the merchant’s website.
4) Google updates Messages for easier sharing to iPhones.
5) Meta finds a fitness pipeline in the Apple ecosystem.
6) Google Favicon Crawler Now Uses Googlebot & Googlebot-Image Token.
7) Inflation offers off-price retailers a chance to win new customers.
8) Travel apps are rebounding quickly after pandemic.
9) Twitter adds in-app storefront and expanded product display for brands.
10) Google: The Google URL Parameters Tool Is Scary.
11) US click-and-collect sales experience strong growth, but mostly on par with overall retail and ecommerce.
12) Google Hotel Listings Attribute for Free or Discounted Accommodation for Ukraine.
More insights to explore…
Are Internal Links in Header and Footer Treated Differently?
Q&A With Outbrain’s Smartlogic Experts.
Keyword Stuffing: The RIGHT Way to Keyword Stuff for SEO.
US cybersecurity and ransomware reporting mandates will benefit banks.
Have an awesome day!
— Itay Paz
Wyoming State Attorney General
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