Morning Dough
💰 Troubleshooting
To: Dough Readers

October 2, 2020

Morning Dough

Good Morning & Homemade Cookies Day.

According to Guinness World Records, the largest cookie measured 754 m² (8,120 ft²) and was made in North Carolina, USA on 17 May 2003. The chocolate chip cookie weighed 18 tones (40,000 lb) and had a diameter of 30.7 m (101 ft).

A few things happening:

1) Google makes shopping ads free worldwide.

2) Walmart and Target announce their own versions of Amazon Prime Day 2020.

3) Say goodbye to hold music: Google Assistant can now wait on hold instead of you.

4) Google says changing web layout can affect rankings.

5) Amazon promoting small business sellers with $10 Prime day credit.

Have an awesome weekend!
Itay Paz

DIGITAL MARKETING

Source: CloudFlare

Cloudflare announced Cloudflare Web Analytics, a free privacy first analytics service. Cloudflare’s new analytics service available to anyone, including businesses who aren’t Cloudflare customers.

Cloudflare Web Analytics is a feature packed service that offers near real-time end-user behavior within seconds of a server request. A future update will enable the dashboard to auto-update refresh in real time.

Read more here.

Additional Link:

CloudFlare Fee Analytics Official Website

WORDPRESS

Are you having problems with WordPress? Have you come across an error and are unsure how to fix it? Follow this comprehensive guide to the most common WordPress errors and learn how to fix them.

Read more here.

EMAIL MARKETING

A great marketing tactic that is still working very well in many B2B industries today is cold email.

Cold email is sending relevant offers to targeted individuals through email, typically without you having any established relationship with the recipient. Be cautious, as missteps here can classify you as SPAM, dumping your communication straight into the “Spam” folder.

When cold email is done correctly, and with empathy, it’s very possible to start up conversations that lead to sales.

It may make sense for you, or your clients, to have a low-and-slow cold email campaign running at all times. A few targeted outbound emails sent each day to a hand-picked list of targets is a great supplement to bring in prospects for B2B sales.

Read more here.

WHAT ELSE IN THE OVEN

Amazon Wants A Copy Of Your ‘Palm Signature’ and You Should Pass (Mashable)

How to Increase Sales to an Ecommerce Site (SEJ)

Google My Business Adds ‘Health And Safety’ Attributes Due To COVID-19 (IMPACT)

Spruce Up Your Zoom Video Calls With These Helpful Add-Ons (Mashable)

An Easier Way to Manage Features That Work Across Our Apps (Facebook)

Google Reportedly Getting Sued By US Justice Department Next Week (SEJ)

ECOMMERCE

This year, Black Friday Cyber Monday (BFCM) promises to be a different kind of shopping season. With major retailers closing their physical stores for the Thanksgiving weekend, and more of the shopping experience moving online, this holiday season will certainly be like no other. But one thing holds true: experience only makes you stronger when it comes to navigating the new normal of BFCM.

If there’s one group of people who are highly experienced in the realm of ecommerce and Shopify, it’s Shopify Partners; the professionals providing services in the Shopify Experts Marketplace and building apps for the Shopify App Store.

We reached out to three of these experts to get their insights and advice on how to best prepare for Black Friday Cyber Monday 2020. Discover what they had to say.

Read more here.

SEARCH MARKETING

Source: Ahrefs

The meta description is an HTML attribute used to describe what a page is about. It can appear in search results as a snippet under the title tag to provide more context.

Even though the meta description attribute is not a ranking factor and Google shows it in search results only 62.78% of the time, it’s still a part of on-page SEO that content publishers often encounter.

Discover how to create great meta descriptions fast and how to audit them efficiently and why meta descriptions still matter despite their seemingly low SEO importance.

Read more here.

Itay Paz

Itay Paz
Founder & CEO
Morning Dough
Follow Itay: Twitter / Facebook

Copyright 2020 Morning Dough. All rights reserved.
POBox 1822, Kadima, 6092000, Israel

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