February 11, 2022

Good morning.

Today’s roundup:

1) Apple now allows unlisted apps on the App Store.

2) WhatsApp Launches New Promo Campaign Highlighting the Value of Encryption.

3) Membership, account features are the most in-demand US digital grocery features.

Based on our US Digital Grocery Features Benchmark 2022 report, which evaluates 10 digital grocers based on an analysis of 30 different features on their websites, membership and account features are the most important features to consumers.

4) The pandemic has destroyed customer loyalty.

5) Google will let legacy G Suite users migrate to free Google accounts.

6) NFTs are just marketing’s latest idiot magnet.

7) Grindr reportedly disappears from app stores in China.

8) Google Ads Will Consolidate Advertiser Identity & Business Verification.

9) Microsoft still working on 3D emoji for Windows 11.

10) Core Web Vitals Data Study w/ CrUX & 5.2M Pages.

11) Podcast advertising spend surged in 2021.

12) Social media more relevant to reach Gen Z for brands.

 

More insights to explore…

How to Invest in Episodic Content that Promotes Itself.

32+ Valentine’s Day Marketing Ideas Your Customers Will Love.

How publishers are growing subscriptions with newsletters: Insights from WAN-IFRA.

 

Have an awesome day!
— Itay Paz

 

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