May 18, 2021
TOGETHER WITH
Good Morning.
Today’s roundup:
1) WordPress Autoptimize plugin vulnerability affects +1 million sites.
2) Phishing, ransomware, Web app attacks dominate data breaches in 2021, says Verizon Business DBIR.
3) YouTube is rolling out TikTok-style Shorts to users globally.
4) Facebook banned from processing WhatsApp user data in Germany.
5) What Google‘s preferences are with regard to content that’s above the fold.
John Mueller answers what Google’s preferences are with regard to content that’s above the fold
In an SEO Office-hours hangout Google’s John Mueller was asked if Google gave a preference to content located in the spot known as above the fold. Mueller explained of how much content Google expects to see in the top of the page area.
6) New Snap originals announced plus new creator marketplace on the way.
7) U.S. Podcast Ad Revenues Grew 19% YoY in 2020; set to exceed $1 billion this year and $2 billion by 2023.
8) Yelp Releases new Yelp for business features, enabling more effective advertising and adding control and value for business owners.
9) [Case Study]: Affiliate finance survey.
10) Upwork unveils new ‘work marketplace’ for freelancers.
11) Amazon mails postcards to sellers to verify whether their addresses are real.
12) The definitive technical SEO audit guide for 2021 [Matt Diggity].
13) Kevin O’Leary reacts to a couple who earns $6 million a year through YouTube and real estate.
14) MyAppFree introduces a new O&O ad placement like Apple’s “Suggested” search ad slot.
15) How a big pharma finds sick users on Facebook.
16) 9 Journalism tactics that work for SEO content writing.
17) The Psychology of Clubhouse’s user retention (…and churn)
18) Will older & outdated articles hurt my SEO?
19) 4 Proven email segmentation strategies for improving your open rates.
20) 10 ways to reduce landing page bounce rates.
More insights to explore…
7 Budget-wasting Facebook ad mistakes and how to avoid them.
Top 5 black hat SEO techniques to avoid in 2021.
Optimism about in-person learning will drive Snapchatters to spend during the 2021 back-to-school season.
3 Important steps to take when your Instagram account is hacked.
Have an awesome day!
— Itay Paz
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Itay PazFounder & CEO
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