May 19, 2025
TOGETHER WITH
Good morning.
Today’s roundup:
1) Fresh Doc Dump: PageRank, Navboost, and RankEmbed: DOJ Papers Outline Google’s Stack.
2) Most users only read a third of Google’s AI Overviews: Study.
3) Google Ads Device Targeting Controls For Performance Max Campaigns.
Google is rolling out device targeting controls and features within Google Ads Performance Max campaigns. We knew this was coming and now it seems to be rolling out to some (not all) advertisers. This allows you to target based on device type, such as computers, mobile phones, tablets and/or TV screens.
4) Google Links To Itself: 43% Of AI Overviews Point Back To Google.
5) Microsoft will pull the plug on Bing Search APIs, to be replaced with AI.
6) YouTube introduces an interactive product feed for shoppable TV ads.
7) Google’s AI Overviews face significant spam problem.
8) Google Clarifies: AI Overview Links Share Single Position In Search Console.
9) X Launches Updated Link Previews and CTAs for Sales Objective Ads.
10) Google Doc: Link Position & Click Bias Ranking Bias Adjustment.
11) Google Ads New Ads Funded By Details.
12) Google Business Profiles What’s Happening Feature.
More insights to explore…
New Google AI Overviews data: Search clicks fell 30% in last year (pdf).
How to measure SEO success when AI is changing search.
Instagram Shares Advice on Switching Your Content Focus in the App.
Have an awesome week!
— Itay Paz
Itay PazFounder & CEO
Morning Dough
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