February 10, 2022

TOGETHER WITH

Good morning.

Today’s roundup:

1) Both Google Ads & Microsoft Bing Ads Revenues Up 32%.

2) Amazon’s Banned China Sellers Turn to Walmart’s Marketplace.

3) Google Ads Can Auto Apply Recommendations & New Recommendations for Discovery Campaigns.

Google Ads can now automatically apply recommendations at scale, also Google Discovery campaigns now support recommendations and Google added more tools for your video ad campaigns.

4) People Are Buying More Books Than Ever. Why? TikTok.

5) iOS 15.4 May Allow Safari Push Notifications.

6) Google Mobile Search Tests Colorful Magnifying Glass in Search Bar.

7) YouTube Announces 2022 Super Bowl Ads Showcase, Highlighting all the Major Super Bowl Campaigns.

8) Google Local Pack Listen & Translate Feature.

9) TikTok Announces Events and Support Initiatives for Black History Month.

10) Which social networks excel at holding users’ attention?

11) Hybrid Events Are Here to Stay In 2022 & Beyond.

12) Case Study: 61% Decrease in Revenue-per-Email (RPE), but We Still Learned a Few Things.

13) How Does Location of Internal Links on A Page Matter for SEO & Google Search.

 

More insights to explore…

Experiment: Does Adding Links to Your Instagram Stories Ruin Engagement?

2021: Strongest year ever for marketing budgets globally.

“52% uptick in time spent on-site”: Why one millennial publisher turned to short-form, vertical video.

 

Have an awesome day!
— Itay Paz

 

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