Morning Dough
💰 Caught Red Handed
To: Dough Readers

June 15, 2020

Morning Dough

TOGETHER WITH

Happy Monday and Happy Nature Photography Day. While riots are still happening in the US, UK and in some European countries, we’re getting into a new week and new opportunities can make this an amazing week for you.

In today’s edition:

Morning Dough Brave Browser Caught Redirecting URLs for Cash
Morning Dough Facebook Relaxes Ban on Ads for Non-Medical Masks
Morning Dough Soon You’ll Download Your New Clothes And Shoes
Morning Dough Facebook Messenger To Allow You To Toggle Between Business & Personal Account
Morning Dough The Average US Adult Spends More Time Listening To Digital Audio

and more…

Have a Successful & Fruitful Week!
— Itay Paz

QUICK TAKES FROM THE NEWS
Brave Browser Caught Redirecting URLs for Cash

A browser that has received plaudits for privacy protection has been exposed for redirecting Web searches to make money, according to Ecommerce Times.

Brave, a browser with some 15 million monthly users, has been redirecting searches for cryptocurrency companies to links that produce revenue for the browser’s owners through advertising affiliate programs.

Read more here.

IMPROVE THE DOUGH
Help Us Improve The Morning Dough

We’re constantly working to improve our content we’re delivering you daily. We appreciate your opinion and we’d be happy to hear from you with feedback on this newsletter issue and topics that interest you for future newsletters. Simple hit the reply button – all replies will be read towards the improvement of our newsletter.

QUICK TAKES FROM THE NEWS
Facebook Relaxes Ban on Ads for Non-Medical Masks

Source: Amazon

Facebook Ads is walking back a portion of the rule that bans the sale of face masks, driven by increased demand and state guidelines on mask-wearing.

Read more here.

FASCINATING
Forget About Shopping & Delivery. Soon You'll Download Your New Clothes And Shoes

Downloadable, printable clothing may be coming to a closet near you. What started as designer Danit Peleg‘s fashion school project turned into a collection of 3D-printed designs that have the strength and flexibility for everyday wear. “Fashion is a very physical thing,” she says. “I wonder what our world will look like when our clothes will be digital.”

Watch the complete TED lecture here.

COOL TOOL
Convert Any Major Image Format Into A Highly Optimized JPEG

Worse thing you can do is put unoptimized photos and images on your webpages as they are affecting webpages speed resulting a lower ranking on the search engines results.

You can use 2 cool tools, Tiny PNG & Jpeg.IO, to shrink images for both your apps and sites.

Get Tiny PNG here.

Get Jpeg.IO here.

COMMUNITY
Facebook Messenger Will Soon Allow You To Toggle Between Business And Personal Accounts (Finally!)

Facebook’s wants to make it easier for Page managers to respond to message queries and increase the communications, by adding a new, simple toggle which will enable switching between personal and business Messenger accounts.

Read more here.

MARKETING GLOSSARY YOU SHOULD KNOW

What Is A Click Fraud?
Click Fraud are clicks generated either by robots or humans with the sole purpose of generating the click itself and not to perform regular activities on the website.

What is A Click ID?
A Click ID is the user’s identification code containing all the data of where and when the user performed an action (information about the segment, browser type, time stamp, day, etc.).

NEED TO KNOW
The Average US Adult Spends More Time Listening To Digital Audio

Source: eMarketer

US consumers are digging more into digital audio: whether it’s podcasts or streaming radio and music, the US population is spending more of its time in this digital medium. Naturally, advertisers are following.

More than three-quarters of US internet users will listen to digital audio formats like podcasts and streaming music at least once a month this year and COVID-19 pandemic has accelerated the consumption of this digital media.

It could be an excellent time to explore opportunities in utilizing audio media.

Read more here.

QUICK & USEFUL

Google to prohibit demographic, zip code targeting for housing, employment, credit ads (Search Engine Land)

Facebook Shares the Results of its First Deepfake Detection Challenge (Social Media Today)

The Growth of Media Publishers Using Affiliate Marketing – What You Need to Know (PerformanceIN)

Will publishers drop AMP when it’s no longer a requirement for Top Stories? (Search Engine Land)

Snapchat Is Getting Mini Apps (TechCrunch)

BRAIN TEASER

Which Of The Following Websites Has The Longest Average Visit Duration?

  1. Amazon
  2. Facebook
  3. Wikipedia
  4. Pornhub
  5. YouTube
  6. Twitter

See the answer at the end of the dough newsletter.

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BRAIN TEASER – THE ANSWER!

Which Of The Following Websites Has The Longest Average Visit Duration?

  1. Amazon – 7 minutes and 17 seconds
  2. Facebook – 10 minutes and 43 seconds
  3. Wikipedia – 4 minutes and 9 seconds
  4. Pornhub – 10 minutes and 04 seconds
  5. YouTube – 21 minutes and 56 seconds
  6. Twitter – 10 minutes and 43 seconds

The correct answer 5.

A Takeaway: Incorporate Video Into Your Website Content!


Source:
SimilarWeb

Written by Itay Paz

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