May 11, 2021
TOGETHER WITH
Good Morning.
Today’s roundup:
1) California appeals court finds Amazon responsible for third party sellers’ products.
The court rejected Amazon’s stance that it’s only an intermediary between buyers and sellers.
An appeals court in California has ruled that Amazon can be held liable for products sold through its marketplace by a third-party seller, the Los Angeles Times reported. It’s the second major case in California where an appeals court has rejected Amazon’s long-held position that it is merely an intermediary between buyers and its third-party sellers.
Amazon collectively refers to these sellers as its “Amazon Marketplace” even though it’s not a separate or distinct part of Amazon’s website. Third-party sellers’ products typically appear in Amazon listings, with a small line of text to indicate that Amazon itself is not the actual seller.
2) Social audio app installs jump to 20 million in 2021.
3) Facebook bans signal’s attempt to run transparent Instagram ad campaign.
4) YouTube may soon auto-translate video titles into your local language
5) Wix acquires Rise.ai to bolster its customer re-engagement offerings.
6) Spotify ushers in new era of podcast monetization with new tools for all creators.
7) Top trending Google searches March 2021.
8) Mobile marketers intensify focus on contextual signals amid privacy changes.
9) Signal’s smartass ad exposes Facebook’s creepy data collection.
10) The Ad Platform: What’s the right approach to collecting first-party data?
11) Microsoft rolls out customer match, updates to match types, new text ad formats & more.
12) How to create the best URL structures [for Large Sites]
13) Why there is still scope for monetization after opt-outs.
14) Spotify premium subscriber count increases 21 percent to 158 million.
15) How Airtable’s long tail SEO strategy is helping build their moat.
16) 2021 Social media industry benchmark report.
17) How to use Twitter amplify pre-roll ads.
18) What are the habits & routine of a successful SEO professional?
19) Starbucks leverages loyalty program, digital to navigate customers’ new normal.
20) Want better results from your original research? Improve the survey experience.
21) Which should your small business prioritize? blogging or podcasting?
More insights to explore…
6 digital marketing examples to learn from in 2021.
5 Tips for more YouTube sales without ads.
273 (MORE!) Words to use in your emotional marketing copy.
Have an awesome day!
— Itay Paz
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Itay PazFounder & CEO
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