March 17, 2025
TOGETHER WITH
Good morning.
Today’s roundup:
1) Clarification On GTM Auto-Loading Google Tag For Ads And Floodlight Events.
2) New Research: Google Search Grew 20%+ in 2024; receives ~373X more searches than ChatGPT.
3) Study: AI Search Engines Are Confidently Wrong Too Often.
A new study from Columbia Journalism Review showed that AI search engines and chatbots, such as OpenAI’s ChatGPT Search, Perplexity, Deepseek Search, Microsoft Copilot, Grok and Google’s Gemini, are just wrong, way too often. I have said this time and time again, when I see an AI Answer, at this point, I just skip over it because I know I cannot trust it and this proves that.
4) Google Will Explore Ads in AI Mode, Taking Cues From Ads in AI Overviews.
5) SMB websites see rising traffic from ChatGPT and other AI engines.
6) Google Search History Can Now Power Gemini AI Answers.
7) Oracle Emerges as Most Likely Partner for US TikTok Deal.
8) Facebook now lets creators get paid for views on stories.
9) Google Ads Editor 2.9 Released with Performance Max and VRC Conversion Tools.
10) Google Merchant Center Adds Bulk Request Review.
11) Search Max Configuration Spotted Live.
12) Google Ads Increases Negative Keywords For PMax Campaigns To 10,000.
More insights to explore…
How to withstand algorithm updates and optimize for AI search.
Why Google May Adopt Vibe Coding For Search Algorithms.
LinkedIn Shares Insights into How Marketers Can Connect with SMBs.
Have an awesome week!
— Itay Paz
Itay PazFounder & CEO
Morning Dough
Follow Itay: Twitter / Facebook / Linkedin
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