November 4, 2021
TOGETHER WITH
Good morning.
Today’s roundup:
1) Google News Showcase is launching in Canada.
2) Top European publishers on TikTok: Daily Mail takes the lead.
3) Most Profitable Business Models for Agencies: According to 20 Agencies.
There is no one-size-fits-all agency business model. 20 agency owners share the pros and cons of their pricing models.
If you are like most agency founders, you probably started as a freelancer or a consultant.
You found yourself in demand with more work than you could handle alone. So, you started an agency.
But, you quickly realized that scaling and running an agency is VERY different from being a freelancer.
The biggest barrier to growth for most agencies is their business model. It needs to be financially viable to not only keep the lights on but ensure you have the necessary team and resources in place to deliver quality work.
In this post, we’re sharing a framework to help you find a profitable agency business model.
4) Clubhouse Adds Pinned Links to Provide More Context in Rooms.
5) MRC accredited: Building trust in Pinterest Advertising.
6) Google Says Non-AMP Page Throttling & Other AG Paxton’s Claims Baseless.
7) Shopify: The Birds, the Bees, and the Business of Selling Sex Toys Online.
8) TikTok and Snap want to prove they’re not Facebook.
9) LinkedIn Engagement Continues to Grow, Ad Revenue Rising Amid Economic Recovery.
10) Google Ads App Campaigns Don’t Require Deep Linking.
11) Twitter Rises to 211 Million Active Users, Though Longer Term Growth Targets Looking Harder to Reach.
12) 4 YouTube series to watch on Google for Creators.
More insights to explore…
How The LinkedIn Algorithm Works & Optimizing for It.
13 Effective Ways to Reduce Your Google Ads CPA.
Google’s Quality Raters Guidelines Demystified for SEOs.
Dynamic Search Ads Explained & How Best to Use Them in Your Strategy.
Have an awesome day!
— Itay Paz
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