Morning Dough
💰 $5 Billion Lawsuit & Community Race and Social Issues
To: Dough Readers

June 08, 2020

Morning Dough

TOGETHER WITH

Good morning. Monday is here. Lots of things have happened this weekend affecting the online marketing industry. Read these quick Monday morning updates with some important insights.

In today’s edition:

Morning Dough Google Faces $5 Billion Lawsuit For Tracking People In Incognito Mode
Morning Dough Get Help For Your Business from Internet Giants
Morning Dough The Agony Of Trying To Unsubscribe
Morning Dough What Can Your Learn From Facebook On Navigating Your Community Through Race and Social Issues
and more…

Keep Safe & Healthy!
— Itay Paz

USER PRIVACY
Google Faces $5 Billion Lawsuit For Tracking People In Incognito Mode
Morning Dough - $5 Billion Lawsuit & Community Race and Social Issues

Google is being sued for tracking users even when they’re browsing in incognito mode according to Business Insiders, invading the privacy of millions of Americans.

The complaint seeks at least US$5,000 in damages for each of millions of Google users who have been browsing the Internet in private mode since June 1, 2016, taking it to a whopping $5 billion lawsuit.

According to Tech News World, Jose Castenada, Google’s spokesperson said “Google strongly disputes these claims and will defend ourselves vigorously against them, Incognito mode in Chrome gives you the choice to browse the Internet without your activity being saved to your browser or device.”

This lawsuit covers only for Americans and new lawsuits around the world will probably be filed soon as well.

BUSINESSES RESOURCES & GRANTS
Get Help For Your Business: Internet Giants COVID-19 Business Resource Center to Assist Marketers & Businesses

Source: Snapchat

Many internet giants have announced a resource, assistance and grants programs to help marketers and businesses during the COVID-19 pandemic.

We’ve put together for you, in one place, the top COVID-19 resource & assistance programs:

Microsoft

Google

Facebook

Instagram

Snapchat

Hello Alice (Verizon, ebay, salesforce, Mastercard and more.)

SOCIAL COMMUNITY
What Can Your Learn From Facebook On Navigating Your Community Through Race and Social Issues
Morning Dough - Facebook On Navigating Your Community Through Race and Social Issues

Facebook groups & discussion forums are falling apart over black lives matter posts, as a result of infighting or post deletion by mods, or a combination of the two, according to The Verge.

Due to this new evolving situation, Facebook has created a special guidelines on “Navigating Your Community Through Race and Social Issues”.

It includes tools and tips for navigating these community conversations and some Facebook tools you can use to manage communities during this time including: Announcements, Rules, Keyword Alerts, Post Approval, Mute/Remove/Ban, Hosting a Live Discussion, Turning Off Comments and more.

Whether you’re running your own community or just participating, its good to know as it is here to stay for long. Read more here.

SPONSORED CONTENT
4 Days Of Social Media Strategies Summit - Virtual Conference

The #1 social media marketing event for senior-level marketing professionals is happening this week, June 9–12, 2020 with 50 speakers: Kerrie Smith (Twitter), Amber Naslund (LinkedIn), Jon Frederick (Nickelodeon) and many more.

Read more here.

COOL TOOL
Call-to-Action Button Generator - Design buttons & Download as CSS PNG

Button Optimizer is a free tool that allows you to design and customize awesome call-to-action buttons in minutes for your website or landing page. Simple editor allowing you to download as CSS code or PNG image format.

Get Button Optimizer for free here.

BUSINESS
Google My Business Update: Add More Hours for Specific Services
Morning Dough - Google My Business Update: Add More Hours for Specific Services

Businesses can now list different sets of hours for specific services in their Google My Business profile: Brunch, Delivery, Drive through, Happy hours, Kitchen, Pickup, Senior hours and Takeout.

Learn How To Implement

Google My Business

Google My Business Help

MARKETING GLOSSARY YOU SHOULD KNOW

What Is A Super Affiliate?
A super affiliate is a large affiliate capable of being on the top performing affiliate of an affiliate program.

What Is A Master Affiliate?
A master affiliate is an affiliate capable of referring new affiliates to an affiliate program.

TODAY 3 YEARS AGO

What Happened Today 3 Years Ago?

On June 8, 2017, Yahoo’s shareholders approved the company’s sale of some of its Internet assets to Verizon for $4.48 billion.

QUICK & USEFUL

Getting to know TikTok users [Infographic].

Instagram says sites may need permission to embed photos.

PerformanceIN – how to work with content sites in affiliate marketing.

Lowe’s launches mobile video tool geared toward professionals.

BRAIN TEASER

What Was The First Website And When Was It First Go Live?

See the answer at the end of the dough newsletter.

FUN STUFF
The Agony Of Trying To Unsubscribe

 Last week we’ve sent you James Veitch hilarious & insightful Ted Talk on what happens when you reply to spam emails (see below). In part 2, watch what happens when you’re trying to unsubscribe from an unwanted marketing email, and a few days later another message from the same company pops up in your inbox. Do Not Miss!

Watch the complete Agony of Trying to Unsubscribe TED lecture here.

BRAIN TEASER – THE ANSWER!

What Was The First Website And When Was It First Go Live?

The first web page went live on August 6, 1991, that was dedicated to provide information on the WWW (World Wide Web) project and was made by Tim Berners-Lee. It ran on a NeXT computer at the European Organization for Nuclear Research, CERN.

The first web page address was http://info.cern.ch/hypertext/WWW/TheProject.html

IMPROVE THE DOUGH
Help Us Improve The Morning Dough

We’re constantly working to improve our content we’re delivering you daily. We appreciate your opinion and we’d be happy to hear from you with feedback on this newsletter issue and topics that interest you for future newsletters. Simple hit the reply button – all replies will be read towards the improvement of our newsletter.

Written by Itay Paz

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