July 23, 2020
Happy Thursday and Happy National Gorgeous Grandma Day. These days its important to protect our elderly… take a minute to call your gorgeous grandma, or your kids to call their grandma to say hello.
In today’s edition:
Pornhub Is Giving Away 1 Billion Ad Impressions for Struggling Small Businesses
Google Is Rolling Out With New Mortgage Information Search
Google Offering ‘Upgraded’ GMB Profile With Google Guaranteed Badge For $50 Per Month
News Filter Added To Google Search Console Performance Report
Amazon Affiliate Website Case Study ($2,000/Month With 100 Articles)
Legal Way To Use Photos & Images On Google Images
Fake Google Chrome update download could steal all your data
Let’s make it an awesome day!
— Itay Paz
Google announced they are rolling out a new mortgage information search product that countains feature such as a mortgage calculator, mortgage rate tool, a step by step mortgage tool and videos of how-to. Google’s new service is a collaboration with the US government’s Consumer Financial Protection Bureau (CFPB).
Read more here.
Google is now offering Google Guaranteed certification for a monthly fee of $50, outside of Local Services Ads. It’s positioned as an “upgraded profile” that will include a badge appearing on the profile and which may also appear in the Local Pack. According to SEL, this offer is subject to Google Guaranteed’s normal eligibility rules, which include background and licensing checks.
While you may assume that this certification will boost the CTR, there’s no public data on any CTR or engagement lift from the presence of a Google Guaranteed badge yet.
Read more here.
The wrong 404 error page experience can spell disaster for you as a business but when done right, you can keep your ideal buyers happy and on your website.
Learn from the examples of the best 404 error page examples from amazing global brands: NASA, LEGO, Grammarly, Yale Appliance, What’s New in Publishing, NPR, The New York Times, IMPACT, HubSpot, Jeep, MoMA, Marvel, Blizzard, GitHub, Moz, Star Wars, headspace, Amazon, Mailchimp, Blenders Eyewear, Basecamp, Zest, The New Yorker and TOMS.
Read more here.
This year, DMEXCO will be presenting its community with a reworked concept that has been adapted to the coronavirus pandemic. During the on-site event happening in the exhibition halls of Koelnmesse on September 23 and 24, there will also be a fully integrated digital event platform at the same time: DMEXCO @home.
Pornhub Is Giving Away 1 Billion Ad Impressions for Struggling Small Businesses (ADWEEK)
Instagram Launches Personal Fundraisers to Provide Assistance for Businesses and Causes During COVID-19 (Instagram)
Google Search ‘Site:’ Command is Broken [Update: Fixed] (SEL)
Fake Google Chrome update download could steal all your data (Techradar)
How Marketers Can Leverage WhatsApp’s New Payments Feature (Hubspot)
More than half of humanity now uses social media — here’s what that means for brands (TNW)
Source: Google Images
Image banks are great but occasionally you can use Google Images to find the images you’re looking for. But you must use these images while complying with the usage rights. When searching on Goolge Images, there is a ‘Tools’ button under the search that opens additional filtering options including the usage rights option. Select the correct filtering to get the images according to the correct usage. If you don’t do that, you may be getting yourself into legal issues.
Written by Itay Paz
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