SOCIAL MEDIA MARKETING

What are the Biggest Social Media Websites?

Let’s take a look at seven of the biggest social media platforms today: Facebook, Twitter, LinkedIn, Instagram, Snapchat, Pinterest, and Reddit.

All social media networks are not created equally.

While Instagram might be a powerhouse for one brand, it’ll do nothing for another – and while one business might have tons of engagement on Facebook, another business will gain more traction on LinkedIn.

With that in mind, how do you choose where to invest your time (and potentially ad spend)?

The best move is to have at least a presence on each of the major platforms, and from there, strategically choose which ones to double down on.

We’re going to take a look at each of the seven major social media platforms in our social media guide: Facebook, Twitter, LinkedIn, Instagram, Snapchat, Pinterest, and Reddit.

You’ll also gain insights into what content succeeds on each platform and get actionable tips to take your own social media marketing to the next level.

Before we dive in, let’s take a look at each of these networks at a glance.

 

1) Facebook
Headquarters: Menlo Park, CA
Founded: 2004
Active Monthly Users: 2.45 billion

 

2) Twitter
Headquarters: San Francisco, CA
Founded: 2006
Active Monthly Users: 330 million

 

3) LinkedIn
Headquarters: Mountain View, CA
Founded: 2003
Active Monthly Users: 310 million

 

4) Instagram
Headquarters: Menlo Park, CA
Launched: 2010
Active users: 1 billion

 

5) Snapchat
Headquarters: Los Angeles, CA
Founded: 2011
Active Monthly Users: 360 million

 

6) Pinterest
Founded: 2010
Headquarters: San Francisco, CA
Active Monthly Users: 322 million

 

7) Reddit
Founded: 2005
Headquarters: San Francisco, CA
Active Monthly Users: 430 million

 

Read more here.

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