Morning Dough
To: Dough Readers

SAAS MARKETING

How to Get More Quality Leads for Your Brand

Source: SEJ

Many SaaS marketers are working diligently but they are just not seeing the marketing qualified lead (MQL) growth they’re striving for. Taken from a recent SEJ webinar, you can discover the three tactics that can help your SaaS brand become more discoverable and exponentially grow qualified lead volume.

The big idea that we need to embrace here is that your brand is now more important than your website. This isn’t to say your website doesn’t matter – it’s just that it matters less compared to your brand.

Read more here.

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