What Is Upselling?

Upselling is a sales technique aimed at persuading customers to purchase a more expensive, upgraded or premium version of the chosen item or other add-ons for the purpose of making a larger sale. eCommerce businesses often combine upselling and cross-selling techniques in an attempt to increase order value and maximize profit.

Additional Links:

Upselling Best Practices (Oberlo)

McDonald’s Has a New Way to Upsell Its Customers (Fool)

“Would You Like Fries With That?” – What Mcdonalds Can Teach Us About Cross-Selling (Recruiting To Win)