ONLINE ADVERTISING

What is Rectangle Ad?

Rectangle Ad is an ad of a rectangle shape and of the size suggested by IAB can be called as rectangle ad. Almost all the ads we see on the internet are rectangle in shape. The only thing in which they vary is their size. For example, medium rectangle, large rectangle ad, leaderboard, etc.

The google ads we see while browsing are the rectangle ads. Google ads also offer different sizes. So, optimizes them accordingly to get the best results out of them.

What are the Sizes of Rectangle Ads?
Depending upon the size some of the famous rectangle ads are:

* Medium Rectangle (300 x 250 pixels)
* Leaderboards (728 x 90 pixels)
* Wide Skyscraper (160 x 600 pixels)
* Large Rectangle (336 x 280)
* Mobile Leaderboards (320 x 50)
* Medium Rectangle (300 x 250 pixels)

This is the most popular and most used ad size now a days. Its size allows it to fit within reasonable space out of all other sizes. Because of its compact size, most advertisers opt for this size.

Leaderboards (728 x 90 pixels)
This ad size is called so because it is usually displayed at the top of the webpage. Due to this feature, this type of ad gets more attention and is a good option when you want to grab more audience.

Wide Skyscraper (160 x 600 pixels)
Wide Skyscrapers have such dimensions that these are very hard to ignore and attract a huge target. These ads are displayed on the left side of web page starting from top of the page.

Large Rectangle (336 x 280)
If your content does not get fit into medium size ad, then you can use large rectangle ad size. It is not as much popular as medium size rectangle ad.

Mobile Leaderboards (320 x 50)
As it is depicted from the name, this ad size is designed for the mobiles displays. It is also used to get impressions and target audience.