LinkedIn for Business

Source: LinkedIn for Business

Discover everything you need to know about LinkedIn for Business and how you can leverage it to get new prospects and grow your business.

How can to Leverage LinkedIn for Business?

LinkedIn is the most popular professional online platform. Here’s how to use it for your business.

A LinkedIn page can help your business find and recruit top talent.

To make the most of LinkedIn, share and create posts that are relevant to your followers and build sponsored ads to further promote your brand and products.

You can also create Showcase Pages to promote your products and brands.

This article is for small business owners who want to learn how to use LinkedIn to benefit their business.

With options for job seekers and businesses alike, LinkedIn provides opportunities to find a job, attract top talent and establish your company as a thought leader in your industry. And with the rollout of its New Recruiter and Jobs platform in the summer of 2019, LinkedIn made it easier than ever for companies to find talented workers. To take advantage of that platform, though, you’ll need a LinkedIn company page. Here’s how to create a business page on LinkedIn and use this professional platform for your business.

Tips for using your LinkedIn Business Page

Once you’ve created a company page, a career page and a LinkedIn group, regularly use these tools and create content for them. Here are some tips on where to get started and how to build these pages:

1) Get followers.

2) Publish and share relevant content.

3) Set up a content calendar.

4) Vary what you post and capitalize on holidays.

5) Use tracking and analytics.

6) Experiment with videos and photos.

7) Create LinkedIn Showcase Pages.

8) Use sponsored content.

9) Target your audience.

10) Think about what time you post.

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Go to LinkedIn for Business here.