EMAIL MARKETING
What are the Best Lead Generation Techniques?
Discover the best lead generation techniques designed to help you to get more leads faster than ever to your business as there is no doubt any business needs to generate new leads daily.
Email is the single best platform for generating leads, nurturing customers, and making consistent sales.
I know… THE best? Really?
That’s a big claim.
But it’s backed by some big data.
According to Email Mastery, email has an ROI that pays back $40 for every $1 spent. Compare that to other marketing channels, like SEO, display ads, catalogs, keyword ads, etc…
The winner is pretty clear.
But that’s not the only evidence of email marketing’s prowess.
More than half of people check email in the morning before they even check text messages, phone calls, or social media. And in 2019, there were 3.9 billion active email users, compared to just 1 billion Instagram users or 330 million Twitter users.
More importantly, email is a marketing channel that you own.
You can message them whenever you want, as often as you want, and you can direct them to any landing page you want.
In fact, many email marketers believe strongly in the $1-per-subscriber rule, which states that you can make an average of about $1 per subscriber per month.
Growing your email list, then, should be a top priority.
But…
How do You Generate Email Leads Consistently?
Well, doing so is actually pretty systematic (it doesn’t require much creativity). You can just follow the below techniques.
But first, let’s take a look at some inspiring examples of effective email lead generation.
What are the 6 techniques for generating email leads and turning those leads into paying customers?
6 Best Email Lead Generation Techniques
1) The Lead-Gen Sales Funnel
2) Email List Trade-Offs
3) Guest Blogging & Podcasting
4) Seinfeld Emails
5) Promotional Sites
6) Linking Other Channels to Your Lead Magnet
Read more here.