WooCommerce is the leading and free WordPress plugin that adds ecommerce functionality to your WordPress website so you can have an online store. With just a few clicks, your WordPress website turns into a fully-functional e-commerce website.
If you’re asking “What is WooCommerce?”, chances are you already have a WordPress site, and you’re ready to begin selling, well, just about anything. In this post, we’ll cover what WooCommerce is, what it can do for you, and why you should use it.
When did WooCommerce Begin?
WooCommerce is a plugin that integrates easily with your existing WordPress site, turning your site into a fully functional WordPress e-commerce website with just a few clicks.
When the plugin was launched in 2011, it quickly became the primary solution for users looking to launch their own stores online.
Automatic (the owners of WordPress.com), acquired the plugin and its parent company in 2015 – it was their biggest acquisition to that date, and it has continued to experience explosive growth in the years since.
It currently powers over 99% of WordPress e-commerce websites in the US, Canada, and the UK (Source: BuiltWith.com.)
With over 27,000,000 downloads, and millions of active installations, it’s definitely the driving force behind numerous e-commerce sites (Source: WordPress.org.)
What does WooCommerce Do?
WooCommerce provides basic store functionality right out of the box, with a free plugin available from the Plugin Repository, or right from your WordPress dashboard.
While it has hundreds of available extensions – more on that in a bit! – it offers some incredible functions right out of the box.