DIGITAL MARKETING

What Is Digital Marketing?

What Is Digital Marketing?

What Is Digital Marketing?

Digital marketing is the use of the Internet, mobile devices, social media, search engines, and other channels to reach consumers. Some marketing experts consider digital marketing to be an entirely new endeavor that requires a new way of approaching customers and new ways of understanding how customers behave compared to traditional marketing.

If you’re asking yourself What Is Digital Marketing then basically, digital marketing or as also being called online marketing refers to any online marketing efforts or assets. Email marketing, pay-per-click advertising, social media marketing and even blogging are all great examples of digital marketing, they help introduce people to your company and convince them to buy.

So what is digital marketing? Almost anything can be digital marketing or digital marketing asset. It simply needs to be a marketing tool you use online. That being said, many people don’t realize how many digital marketing assets they have at their disposal. Here are just a few examples: Your website, Branded assets, Video content, Images, Written content, Social media pages, Reviews and Online products or tools.

Some would say that asking what is Digital Marketing is a broad question but to add to everything explained above, on digital marketing and get a quick definition of digital marketing, put simply, it is a term used to describe how your business achieves its marketing goals but instead of using regular offline marketing resources, you are using digital resources & technologies.

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