When is the Best Time to Post on Social Media?

You’re in luck, because today you’re going to get an answer!

Here at LYFE Marketing, we post over 600 posts a week for our clients who expect engagement.

And one of the best ways to maximize your chances for engagement is to post when your audience is actually logged in on social media.

In this post, we’ll look at the best times to post on Instagram, Facebook, Twitter, and LinkedIn backed by research from Sprouts Social’s 20,000 client case study.

Also, at the end, we’ll give you two ways to uncover your best time to post based on your specific audience.

Let’s start first by unpacking what it means to post at the best time.

What does It Mean to Post at The Best Time?

The best time to post is the time and day where you have the max number of active followers online.

How many active followers you have at any given time or day will depend on a two things:

1) The location or time zone of the bulk of your audience.

2) The way of life of your audience.

3) These two things will influence when your followers will actually be online

Alright, let’s look at the general best times to post on social media.

Best Time to Post on Instagram

When is the Best Time to Post on Instagram?

The best time to post on Instagram is on Wednesday at 11 a.m. and Friday between 10 a.m. – 11 a.m.

What is the Best Day to Post on Instagram?

Data shows that the best day of the week to post on Instagram is Wednesday.

What is the Worst Day to Post on Instagram?

According to the data and statistics analysis, the worst day of the week to post on Instagram is Sunday.

Best Time to Post on Facebook

When is the Best Time to Post on Facebook?

The best time to post on Facebook is on Wednesday at 11 a.m. and between 1-2 p.m.

What is the Best Day to Post on Facebook?

Looking at the Facebook’s weekly data, the best day of the week to post on Facebook is Wednesday.

What is the Worst Day to Post on Facebook?

Data shows that the worst day of the week to post on Facebook is Sunday as people are with their families spending less time on social media.

Best Time to Post on Twitter

When is the Best Time to Post on Twitter?

The best time to post on Twitter is Wednesday and Friday at 9 a.m. as people are checking early the morning Twitter updates.

What is the Best Day to Post on Twitter?

 Twitter’s data analysis shows that the best day of the week to post on Twitter is Wednesday and Thursday.

What is the Worst Day to Post on Twitter?

Social media analysis of Twitter shows that the worst day of the week to post on Twitter is Saturday.

Best Time to Post on LinkedIn

When is the Best Time to Post on LinkedIn?

The data of LinkedIn social media activities shows that the best time to post on LinkedIn is Wednesday between 8-10 a.m. and 12 p.m., Thursday at 9 a.m. and 1-2 p.m., and Friday at 9 a.m.

What is the Best Time to Post on LinkedIn?

LinkedIn data analysis indicates that people are working less on the weekends and the best day of the week to post on LinkedIn is either Wednesday or Friday.

What is the Worst Day to Post on LinkedIn?

As LinkedIn is a business social network, the data analysis shows that the worst day of the week to post on LinkedIn is Sunday.

Read more here.