What is Mobile Affiliate Marketing and How Can You Take Advantage of It?
Up until 2007, touchscreen pocket-sized computers were the stuff of science-fiction.
Today, over 3.5 billion people use these tiny pocket computers in the form of the smartphone.
The mobile phone now dominates your lives.
And with so much mobile traffic, there is also massive opportunity in mobile affiliate marketing.
But what exactly does this type of affiliate marketing involve?
What kind of affiliate offers can you run?
Are there mobile affiliate networks you can sign up with?
And most importantly, what are some ways you can take advantage of the emerging mobile market as a sales channel?
Let’s get started.
What Is Mobile Affiliate Marketing?
Mobile affiliate marketing is a unique form of performance marketing. With mobile affiliate marketing affiliate publishers are financially incentivized by advertisers for referring new customers or users to the advertiser’s affiliate offer, typically through a mobile Android or iOS device.
Is mobile affiliate marketing different from regular affiliate marketing?
Yes, because the tactics, tools, and offers involved are geared towards a different audience.
But getting started with this type of marketing doesn’t have to be complicated.
Facebook, for example, allows you to run adverts to WhatsApp, Instagram, Messenger, etc.
Facebook Mobile Ads Placements
Running ads like these effectively makes you a mobile affiliate marketer.
In the early days of mobile marketing, your marketing strategy was pretty straightforward.
You sent SMS messages to your audience, so most of your focus was on acquiring new phone numbers.
But the arrival of smartphones created a paradigm shift in the affiliate marketing industry.
Now a smartphone could display the exact same website as your desktop computer, but touchscreen technology made those sites accessible to people of all ages.
Like your parents and grandparents.
Using their smartphones, they could now tap on the same adverts and affiliate marketing offers as everyone else.
Read more here.